> ## Documentation Index
> Fetch the complete documentation index at: https://docs.moda.app/llms.txt
> Use this file to discover all available pages before exploring further.

# Your First Design

> Start a design from a prompt, file upload, or website URL.

There are several ways to start a new design in Moda.

## Starting from a prompt

The most common way to start is by typing a description of what you want. From the Moda homepage:

1. Select a format category (Slides, PDF, Social, UI, or Research)
2. Optionally select a brand kit to apply your brand identity
3. Type your prompt: describe the content, style, and purpose of your design
4. Click **Create**

The AI agent will research, plan, and build your design. This typically takes **1–5 minutes** for a multi-page slide deck, and less for simpler designs like a single social post.

### Tips for good prompts

**Do:**

* Be specific about the content, not just the style
* Include real information: company name, metrics, product details, audience
* Mention the number of slides or pages you want
* Describe the purpose and audience: "for a board meeting" or "for Instagram"

**Don't:**

* Write one-word prompts like "pitch deck" with no context
* Leave out the subject matter: "make a nice presentation" gives the agent nothing to work with
* Over-specify visual details before the first draft: let the agent make layout decisions, then refine

**Good examples:**

* "Create a 5-slide pitch deck for a Series A fintech startup. Cover the problem (SMBs can't access credit), our solution (AI underwriting), market size, traction (10K users, 40% MoM growth), and the ask (\$5M raise)."
* "Design an Instagram carousel (5 slides) announcing a new coffee blend. Include the blend name, tasting notes (chocolate, cherry, citrus), price, and a CTA to order online."
* "Make a one-page case study about how a logistics company reduced delivery times by 30% using our route optimization software. Include a customer quote and key metrics."

**Weak examples (and how to improve them):**

* "Make a pitch deck" → Add what the company does, who the audience is, and what slides you want
* "Design something for social media" → Specify the platform, topic, and format (square post, story, carousel)
* "Create a beautiful presentation" → Describe the content and purpose; the agent handles the design

See the [Prompting Guide](/help/ai-agent/prompting) for more examples by use case.

## Starting from a file

You can upload files to use as a starting point:

* **PPTX**: import an existing PowerPoint presentation
* **PDF**: import a PDF document
* **Images** (JPEG, PNG, GIF, SVG): use images as reference or content

The maximum file upload size is **250 MB**.

To start from a file, click the attachment button on the homepage prompt bar and upload your file along with a prompt describing what you want.

## Starting from a website

You can provide a URL and Moda will crawl the website to extract design elements, content, and style direction. This is useful for:

* Replicating the look and feel of an existing page
* Extracting content from a website into a presentation
* Using a website as style reference for your design

## What happens during generation

When you submit a prompt, the AI agent goes through several stages:

<Steps>
  <Step title="Research" icon="magnifying-glass">
    The agent may search the web, analyze uploaded files, or review your brand kit.
  </Step>

  <Step title="Planning" icon="list-check">
    The agent outlines the structure and content of the design.
  </Step>

  <Step title="Building" icon="hammer">
    The agent creates elements on the canvas (shapes, text, images, layouts).
  </Step>

  <Step title="Refinement" icon="wand-magic-sparkles">
    The agent may iterate on the design, adjusting styling and layout.
  </Step>
</Steps>

You can watch this process happen in real time on the canvas. The agent's progress and thinking are shown in the chat panel.

### Expected generation times

* **Single social post or graphic**: 30 seconds – 2 minutes
* **Multi-page slide deck (5–10 slides)**: 2–5 minutes
* **Complex documents or research-heavy designs**: 3–7 minutes

If a design seems stuck for more than 10 minutes, try refreshing the page. Your work is auto-saved, so you won't lose progress.

## After generation

Once the agent finishes, your design is fully editable on the canvas. You can:

* **Ask the agent to refine**: type follow-up instructions in the chat panel
* **Edit manually**: select and modify any element directly on the canvas
* **Export**: download as PDF, PowerPoint, PNG, or other formats

See [The Canvas](/help/canvas) for a guide to editing your designs.
